(51st edition to be published December 2026)

For more than 50 years, the Gira Meat Club (GMC) has helped industry leaders anticipate market shifts, identify opportunities, manage risk, and make better-informed strategic decisions.

Combining short- and medium-term market forecasts with in-depth analysis of the key forces shaping global meat markets, the GMC provides critical insights for businesses operating in an increasingly complex and uncertain global environment.

These insights are brought together during our exclusive two-day annual meeting, taking place on 2–3 December 2026 in Geneva, where senior executives and decision-makers from the global meat supply chain gather to discuss market outlooks, emerging challenges, and future opportunities.

Membership also provides year-round access to a comprehensive package of strategic market intelligence, including:

• Detailed global and regional market reports
• Client-tailored presentations
• Bi-monthly newsletters covering key market developments
• Regular webinars and expert market updates

The GMC is trusted by many of the world’s leading meat companies, producer organisations, processors, retailers, investors, and industry associations, all of whom rely on independent, evidence-based analysis to support strategic business decisions.

As one of Gira’s flagship strategic research services, the GMC plays a central role in helping clients understand market dynamics, prepare for change, and build long-term competitive advantage across the global meat industry.

Download the proposal to discover how the Gira Meat Club 2026/27 can help your business make more confident strategic decisions.

For further information, contact Rupert Claxton to discuss how the GMC can support your business objectives.