Special means targeted - adapted to the needs of our evolving client base.
Our clients are spread all along the food chain, from agricultural inputs to convenience stores. And they or their interests are now multi-national.
GIRA's expertise is not limited to any one part of the food chain, nor to any one country.
And almost everywhere the food chain is undergoing unprecedented change.
Over the years GIRA has built up a remarkable databank of facts, figures and contacts from its multiclient studies that allow us to quantify, explain and forecast new markets often long before the "official" sources do.
GIRA studies everything in its environment.
It analyses all the accelerators and the brakes, using a mixture of empirical research and unequalled sector experience to forecast the future - always qualitatively, and quantitatively wherever meaningful.
GIRA possesses a remarkable network of contacts to top people in many of the world's largest companies.
Two-way dialogue and an absolute respect for confidentiality.
So if we know the industry drivers, if we can detect and relativise the key trends, if we have the facts, and if we know how the main actors in the sector are going to react - then we can make a pretty reliable analysis of how the future will look.